Zurich, Switzerland – 19 December 2022 – Hauck & Aufhäuser Lampe Privatbank AG has published a new study about beaconsmind AG (ISIN: CH0451123589 – Ticker: MLBMD), a leading SaaS provider in the field of location-based marketing (LBM) & analytics. The rating and target price remain unchanged at “Buy” and EUR 30.00. Hauck & Aufhäuser Lampe Privatbank AG thus currently sees a very clear share price potential of over 150 percent. The closing price of the beaconsmind share was EUR 11.70 (XETRA) on 16.12.2022.

The acquisition of a majority stake in the Wifi hotspot provider FREDERIX Hotspot is ground-breaking and extremely value-enhancing for beaconsmind, according to an updated analyst appraisal by Hauck & Aufhäuser Lampe Privatbank AG. Sales revenues of beaconsmind are expected to increase from the current EUR 2.5 million to almost EUR 6 million. beaconsmind is on track to break even in 2023, accompanied by a significant margin expansion. Hauck & Aufhäuser Lampe Privatbank AG anticipates significant revenue synergies especially in the retail sector, where FREDERIX has over 100 shopping centres and more than 1,000 retail stores as customers. The study also positively highlights the acquisition of a leading global pizza chain as a customer. This chain intends to use the beaconsmind solution in future in additional country markets in the Middle East with more than 300 restaurants.

The new study by Hauck & Aufhäuser Lampe Privatbank AG is available for download on the corporate website of beaconsmind www.beaconsmind.com in the “Investor Relations” section. The current studies on beaconsmind by the research houses Baader Bank AG, First Berlin Equity Research GmbH and Quirin Privatbank AG are also available there.